Promotion Heidi Klum Rose

In the winter of 2003 one of our customers told us that in 1982 he realized a rose naming with Willy Millowitscha famous popular actor in Germany and that he wants to repeat this in 2005 with another celebrity.

We were looking for a internationally well-known German woman born or living surrounding the region of our customer and the choice fell on Heidi Klum who promised excited after a few conversations.

The rose naming took place on May 23, 2005 with the personally participationof Heidi Klum despite her pregnancy.

Directly in front of the actual rose naming this events was presented extensively over one week in the Cologne Express.

The press published the rose naimg nationally and internationally and our customer had an enormous media presence.